Roles: Project manager, interaction design, use modeling, graphic design, HTML prototyping.

Project Details: Based on Cellmania's own ecommerce site architecture, mStore was marketed to wireless product companies and carriers who wanted a online storefront. The mStore could be developed with a standard setup using Cellmania's products and services or customized with the client's specified set.

The initial mStore site was created for Cellmania. Cathy reorganized and redefined the user tasks of the previous Cellmania store and created a use model with interaction details. For subsequent mStores built for external clients, Cathy acted as project manager, working with the client contact to write specs, organizing the development team and project schedule, guiding a visual designer to create graphic elements, and working along with the QA team to verify site integrity. Among the clients Cathy helped to develop sites for were Motorola (internal site for Motorola employees), American Wireless, Office Depot, and Excite.